Licorize' Blog

Some little updates to Licorize’ one minute intro.

Here is the transcript:

You know I was doing some marketing research, and I wanted to collect and share these bookmarks – I used usual bookmarking tools, but then it was easy to bookmark the pages but then working and sharing specific bookmarks was quite cumbersome.

Often bookmarks are part of a more general idea, of a project, that is made not only of bookmarks – also of ideas, to-dos, notes, images and videos…

While it is easy to bookmark, it is not easy to share the context where the bookmark makes sense.

One could say that No bookmark is an island. I also understood that in a sense we “bookmark” all the time – tweeting, taking pictures from a mobile, even writing blog posts. Often parts of pages are what we are interested in: videos, images, some text.

Research and selection of public information is part of the working life of many – it’s not just bookmarking, it’s also working.

These considerations are the starting point of a bookmarking service that supports collecting information, refining it, sharing and presenting it – and also turning it into work activities of different kinds. It is a new and very practical way to get work done.

A webcast where the new image and video selection and presentation features are presented.

A short webinar on how to use bookmarking for improving online marketing campaigns, here. We see how Licorize as a marketing tool can be used to handle the different phases of online marketing campaigns.

The simple PowerPoint I used as guideline, from Slideshare: http://www.slideshare.net/ppolsinelli/improving-your-online-marketing-with-bookmarking

In this major update includes improvements in almost every aspect of Licorize and some brand new functionality. All details follow.

Presentations from bookmarks

For this spectacular new feature, see this post: Turning bookmarks into presentations with Licorize 2.0.

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One of the many ways in which I use Licorize is as support for blogging: as a tool for collecting information while I’m preparing the blog, and also to structure things I want to do. But the information so collected can also be used to share sources – as information collected can easily made public as readable web pages – in Licorize called “booklets”. And now with Licorize 2.0 such lists of link, pictures and more can be easily arranged in the form of a presentation, like a set of slides online, whose content and layout can be customized in detail.

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